The French perfume house Creed was established in 1760 by James Henry Creed. It is one of the oldest houses with Farina Gegenüber (Cologne), Galimard (Grasse) and Caswell-Massey (New York). Among his first clients were the Comte d'Orsay, Queen Victoria and Empress Eugenie.

Creed perfumes are made with a very large number of the most noble essences. With a long dynasty of seven generations, Olivier Creed (president and perfumer) and Erwin Creed (son and perfumer) are at the head of the brand today and meet the producers themselves to ensure the production of their fragrances.